HOW WILL TAYLOR SWIFT REACT

VICTIM OF PORNOGRAPHIC DEEPFAKES

ON SOCIAL NETWORKS ?

One of the images featuring the famous American artist was viewed nearly 50 million times on X, where it remained accessible for almost 24 hours before being removed, sparking outrage among the artist's millions of fans , voted the most listened to in the world in 2023.

This incident prompted “swifties” to mobilize to counter the proliferation of these deepfakes. Fans massively posted the message "PROTECT TAYLOR SWIFT" in capital letters, accompanied by excerpts from the artist's concerts to overwhelm the explicit content. More than 200,000 messages of support were recorded over the weekend, marking a general protest movement against pornographic deepfakes involving women.

Faced with the controversy, X, Elon Musk's network, ended up removing the controversial images, closing the accounts involved in their distribution and blocking all searches linked to the singer's name. “A temporary measure, taken with extreme caution, because we prioritize safety,” according to the platform, which did not specify how long it would last.

Women: the first victims of deepfakes

This decision by the social network comes a few hours after an intervention by the White House on the subject. “We are alarmed by reports of the circulation of these false images,” Karine Jean-Pierre, spokesperson for the American executive branch, told the press.

The White House wants to push Congress to pass federal law against AI-generated porn deepfakes.

For the moment, around ten American states have already taken measures in this direction but no federal law criminalizes the dissemination of deepfakes. The platforms were also ordered to act more quickly to fight against the dissemination of these images.

“A zero tolerance policy”

It could mark awareness against a scourge which targets almost exclusively women.

The widespread use of technology to generate sexual videos without the consent of women, whether famous or anonymous, has become a major issue. According to a survey conducted by cybersecurity company Home Security Heroes, pornographic deepfakes accounted for 98% of global production in this category last year.

Wired magazine reports that as many as 113,000 such videos have been uploaded to porn platforms in the past year. With advances in artificial intelligence, specialized forums now disseminate advice allowing anyone to create content undressing a person of their choice in a few clicks, from a simple photo.

Global icon Taylor Swift, named Time magazine's 2023 Person of the Year, known for influencing the copyright policies of companies such as Apple and exposing Live Nation's questionable copyright practices. he concert industry, could play a decisive role in the fight against Deepfake Porn.

Let's wait for his next speech on this hot topic.